Privacy Policy

Intruduction

At P2P Business Payments, we understand the importance of safeguarding your personal and business information. This Privacy Policy outlines how we collect, use, and protect data collected from users interacting with our website and services. We are committed to transparency and ensuring that your trust is earned and maintained.

This policy is relevant to all users of our website, whether browsing educational content, exploring service offerings, or engaging with tools related to peer-to-peer payment platforms like Venmo, Zelle, and other instant transfer solutions tailored for small businesses.

1. Information We Collect

We collect two main types of data: personally identifiable information (PII) and non-personally identifiable information (non-PII).

Personally identifiable information includes any data that could be used to identify or contact you, such as:

  • Name

  • Email address

  • Phone number

  • Company name

  • IP address (in some contexts)

Non-PII includes technical data collected through cookies, analytics tools, and your general interaction with our site:

  • Browser type and version

  • Device information

  • Pages visited

  • Time spent on each page

  • Referring URL

We only collect PII when you voluntarily submit it via contact forms, subscriptions, or service inquiries. Non-PII is collected automatically through analytics services like Google Analytics.

2. How We Use Your Information

The information we collect is used to improve your experience and provide valuable services and content. Specifically, we use your data to:

  • Respond to inquiries and provide requested information

  • Offer guidance on P2P payments and business-related topics

  • Deliver newsletters or updates if you subscribe

  • Analyze user behavior to improve site navigation and structure

  • Customize content to suit your interests in P2P payment technologies

We never sell your data to third-party marketers. Our goal is to provide a secure, trustworthy environment for users exploring peer-to-peer business payment solutions.

3. Third-Party Services and Integrations

We partner with trusted third-party services to support key website functions and business operations.

These include:

  • Email marketing platforms (e.g., Mailchimp, ConvertKit): Used to send newsletters or updates when you subscribe.

  • Analytics tools (e.g., Google Analytics, Hotjar): Help us measure site traffic and improve UX.

  • CRM systems: Manage contact requests and communication histories.

  • Scheduling and inquiry forms (e.g., Calendly or HubSpot Forms): Allow businesses to schedule consultations or request personalized help.

These third parties may have access to your information only to the extent necessary to perform their function and are obligated to keep it confidential.

4. How We Protect Your Information

Security is a top priority at P2P Business Payments. We implement industry-standard technical and organizational measures to protect data.

Some of our security practices include:

  • Secure HTTPS encryption across our website

  • Regular software updates and vulnerability scans

  • Data access restrictions based on role

  • Password-protected databases and limited administrative access

  • Data anonymization where appropriate (for analytics)

While no digital platform can guarantee 100% protection, we are committed to safeguarding your data and responding swiftly to any potential breach.

5. Data Retention Policy

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required by law.

Specifically:

  • Contact form data may be stored for up to 24 months

  • Analytics data is anonymized and stored for trend analysis for up to 38 months

  • Email subscriptions persist until you opt out or unsubscribe

  • Records of correspondence (e.g., support or inquiry emails) are retained for internal accountability and customer service

You may request deletion of your data at any time by contacting us via the methods listed below.

6. Your Privacy Rights

We support the rights of users to control their personal data, including:

  • Right to access – You may request a copy of the information we have about you.

  • Right to correct – If any of your information is inaccurate, we’ll correct it promptly.

  • Right to delete – You can request deletion of your data from our systems.

  • Right to opt out – You may opt out of newsletters or communications at any time.

  • Right to restrict processing – You may request we limit how your data is used in specific cases.

Please note that some rights may be subject to identity verification and legal compliance requirements.

7. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, or legal requirements.

When we make material changes:

  • A notice will be posted prominently on our site

  • The “Last Updated” date at the top of the page will be revised

  • Where required by law, we may seek your consent for changes

We encourage you to review this policy periodically to stay informed.